A segment is a group of third-party consumer records defined by a specific set of attributes.

You can use the Data Marketplace Buyer API to:

  • Display a list of Data Marketplace segments and their associated metadata.

  • Display additional segment details for a particular segment.

  • Update your list of Data Marketplace segments with the most current information, including segments that have been removed from the Data Marketplace or segments whose metadata has changed.

  • Enable Data Marketplace segments for use in the Activation API

Use the Data Marketplace Buyer API segment endpoints to display the following:

Segment EndpointDescription
`/v2/segments`Get a list of Data Marketplace segments and their associated metadata.
`/v2/segments/{v2SegmentsId}/details`Get additional details for a particular segment.
`/v1/segment-updates`Get a list of updated Data Marketplace segments with the most current information, including segments that have been removed from the Data Marketplace or segments whose metadata has changed.
`/v1/requested-segments`Enable Data Marketplace segments for distribution by the Activation API.