LiveRamp Activation API

The LiveRamp Activation API offers programmatic access to LiveRamp marketing solutions.

Guides    API Reference

Segments

Use the Activation API to return information about segments.

The Activation API returns information about segments that have been uploaded to LiveRamp.

Activation API Endpoint

Description

View Segments

Determine whether a segment is available for distribution

Used to check that the segment uploaded to the LiveRamp SFTP server has been processed and to get the segment ID when the field name and value name for the segment is sent.

List All Segments

Display a list of all LiveRamp-enabled segments

Used to get a list of all segments that have been processed in that particular account within LiveRamp, including the segment ID, field name, and value name.

Segment Detail

Display segment details

Used to get the field name and value name for the segment when the segment ID is sent.

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About uploading segments

You can upload segments to the LiveRamp SFTP server without an API call. For more information, see Getting Your Data Into LiveRamp.

Confirm your customer’s segment has been processed

Use the Segment Lookup call to determine whether the file has been processed. If the file has been processed, the call returns a segment ID which is used when distributing that segment to a particular destination account.

For the field_name parameter, use the column heading from row O (the segment name) exactly as it appears in the file. For the value_name parameter, enter 1.

Updated segments

If your customer updates the data for an existing segment, a new file with the updated data should be uploaded to our SFTP server. The column heading in Column O in the new file must match the column heading in Column O in the original file so that the identifiers correctly fall under the right segment. If the column heading in Column O is different from the original file, the new file will create a new segment.

Updated 3 months ago

Segments


Use the Activation API to return information about segments.

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