Segments

Learn about the Data Marketplace Buyer API segment endpoints.

A segment is a group of third-party consumer records defined by a specific set of attributes.

You can use the Data Marketplace Buyer API to:

  • Display a list of Data Marketplace segments and their associated metadata.
  • Display additional segment details for a particular segment.
  • Update the list of Data Marketplace segments with the most current information, including segments that have been removed from the Data Marketplace or segments where the segment metadata has changed.A segment is a group of third-party consumer records defined by a specific set of attributes.

Use the Data Marketplace Buyer API segment endpoints to display the following:

Segment Endpoint

Description

/v2/segments

Get a list of Data Marketplace segments and their associated metadata.

/v2/segments/{v2SegmentsId}/details

Get additional details for a particular segment.

/v1/segment-updates

Get a list of updated Data Marketplace segments with the most current information, including segments that have been removed from the Data Marketplace or segments where the segment metadata has changed.